Donna Farrell

In 1978, Donna began working in the registrations department of Independent Financial Planners Corporation, owned by Bankers National Life. In 1988, Cadaret Grant purchased the securities arm of BNL, and the two companies merged. Donna now manages Cadaret Grant’s registrations from the company’s Mount Arlington, New Jersey, office.

Donna is responsible for registrations and renewal of broker-dealer and representative registrations through FINRA and various state regulators. She assists new financial professionals in joining the firm and registers branch offices. Donna also coordinates the enrollment and renewal of error and omissions insurance and notifies representatives of their FINRA regulatory continuing education requirements. Donna holds a Series 6 license.

“Over the years, I have made many close friends within Cadaret, Grant and with Cadaret, Grant Representatives. They are like family.”

Doug Ketterer

Chief Executive Officer and Founding Partner

The vision and influence to advance an industry. Doug is passionate about the value of personal advice. He believes that customized solutions created by one advisor, working with one client, aren’t just the core of wealth management—but the key to its future. A well-known Wall Street thought leader with over 30 years in the industry, Doug is a sought-after source of ideas that elevate the advisor-client experience. With insight gained as a long-time Morgan Stanley executive, and a clear-eyed commitment to the principles he preaches, Doug is in the right place to lead Atria, its subsidiaries—and the advisors they serve—to a better future.